Renault To Launch 3 New SUVs In Different Segments
The French automobile manufacturer Renault is determined to make a big comeback in the automobile industry in India. The company plans to launch three SUVs in different segments to capture the rising SUV market in the Indian automobile industry.
With strong competition from brands like Maruti Suzuki, Hyundai Motor Company and Tata Motors, Renault is now heavily focusing on SUV’s to regain the market share.
The new release is claimed to have a compact SUV, mid-size SUV, and a premium family SUV.
Renault’s New SUV Strategy for India
SUVs have become the most popular types of cars on the road. The demand for SUVs is at all levels ranging from small compact SUVs to large family SUVs.
SUVs like Renault Kiger and Renault Duster are popular SUV’s and forms part of its global lineup with different models already in place. Now the company has a plan for new generation SUVs, and those will be for Indian customers only.
Launches for three SUVs are slated for 2025-27.
1. Next-Generation Renault Duster
Another most awaited launch is Renault Duster of the new generation.
The Duster that enjoyed success as one of the best SUV cars in India stands as a hallmark in Renault’s brand-image creation.
Expected highlights;
Finally, after looking at the global car design, it was decided to have a completely new design. Bigger and premium cabin. High-tech equipment, safety features. Also, hybrid powertrain version is possible.
The new Duster will be competing against some SUVs like;
Hyundai Creta. Kia Seltos. Grand Vitara; Kia Seltos; Hyundai Creta;
2. 7-Seater Renault SUV (Duster-Based)
The Renaults are also expected to launch 7 seats version of Duster and aimed at family buyers who wish to have more seats.
The new SUV is going to compete against the popular three-row SUV such as:
Tata Safari. Mahindra XUV700 Hyundai Alcazar.
Expected features include;
Seating arrangement of three rows; The infotainment system is large. Complex driver assistance features. Turbo petrol engine variants are very strong.
This SUV will be targeted at customers who want a premium family SUV with the latest features.
3. New Compact SUV
One more compact SUV below Renault Kiger may also be launched by Renault.
Budget SUVs and car buyers for the first time will be the target market specifically for this model.
Potential Competitors
Tata Punch. Hyundai Exter; Maruti Suzuki Fronx.
Highlights;
Reasonable price. High ground clearance; Fuel efficient engine; Small size for city driving.
Why Renault Is Focusing on SUVs
SUVs account for over 50% of cars sold in the Indian market alone. As a result, Renault plans to expand its SUV product portfolio with a focus on car buyers in the new car market.
Besides, the company is improving the local manufacturing and dealer network in India to compliment on these future launches.
Expected Launch Timeline
There are reports that the roll out may be done in phases:
2025: Next-gen Renault Duster.
2026: Duster based 7-Seater SUV.
2026-2027: New compact SUV.
These launches will play a pivotal role in the Renault’s long term strategy in the Indian market.
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